The New Machine Age

by Jörgen Eriksson on May 3, 2013

machines“Current economic troubles are sometimes misdiagnosed as the end of innovation, but they are actually the growing pains of … the new machine age.”

As machines take on more jobs many people find themselves out of work. Is this the end of growth? No, says Erik Brynjolfsson,  Professor of Management at the MIT Sloan School of Management. He says it is simply the growing pains of a radically reorganized economy. Brynjolfsson know what he talks about. He has made important contributions to computers and productivity research and his writings has been recognized with nine "best paper" awards by fellow academics.

In the TED Talk below, Brynjolfsson goes on to present a riveting case for why big innovations are ahead of us, if we think of computers as our teammates, and then he examines the effects of information technologies on business strategy, productivity and employment. It is a fascinating speech by a great mind.

The Race with the Machines

About Jörgen Eriksson :

Jörgen Eriksson is the founder of Bearing and is the Chairman of the firm since it was created. He has successfully expanded Bearing into covering projects on four continents. He is also Adjunct Professor of Innovation Management at the International University of Monaco and at Universitat Politècnica de Catalunya in Barcelona and he is an active member of the Founders Alliance organisation.

Working with consulting engagements across Bearings practices, he has over the past fifteen years participated in and supervised a large number of client projects, from innovation system development and place development and branding, to merger and acquisition assignments and leading edge research and business development activities for key clients.

His new book, Branding for Hooligans, will be published in 2015. It is about how innovation and branding are key survival factors in our modern times of hyper competitive markets.

Prior to Bearing, he was Director of Europe, Middle East, and Africa for Trema Treasury Management, a technology and consulting services provider, supplying financial software solutions for the global financial industry, Clients included The European Central Bank, Citibank, SEB, South African reserve Bank, Deutsche Bank, Abu Dhabi Investment Authority (ADIA), as well as many other large financial institutions and Fortune 500 companies.

Early in his career Eriksson was educated at the Stockholm School of Economics, where he studied economics, financial economics and philosophy. He then worked in Scandinavian investment banks and also for the Swedish Institute of National Defense Research.

You can contact Jörgen on e-mail, connect on LinkedIn onörgen-eriksson/0/38/8a0/ and follow him on twitter on joreri508.

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