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Thursday, July 12, 2012

Clayton M. Christensen on Disruptive Innovation

July 12, 2012

Disruptive innovation, a term of art coined by Clayton Christensen, describes a process by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves up market, eventually displacing established competitors. – See more at: http://www.claytonchristensen.com/key-concepts/#sthash.GjRHug10.dpuf Disruptive innovation, a term of art coined by Clayton […]

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