Croatia next European contry to embark upon the Place Management roller coaster!

by Lars-Goran Larsson on September 27, 2011

After two intense days on-site in northern Croatia, it is evident this region will become a vital new player and contributor to the development of regional innovation and place excellence in Europe.

Rarely have I experienced a more determined and committed engagement than the one sparkling from the Regional Economic Development Agency of the Medimurje region, also acting as a key driving force for the creation of a NUTS-2 region in north Croatia.

The TicTalc conference 2011, just now being completed, points out the direction for the region and the wider country as how to develop its future growth.

The strategies, structures and initiatives they are about to implement are shaped to avoid the mistakes made by so many others and leverage of the good examples from their fellow European brothers and sisters. One could think they already has read the soon coming book – ‘Place Management’. (link to Amazon).

It will take some time, but believe me, Croatia will be a European place of excellence we will hear much more from in the coming years. Croatia, welcome to the European Union, you will help us in EU as a team to become more competitive in a globalized world.

Lars-Göran Larsson, Bearing Consulting

Sent by iPhone


About Lars-Goran Larsson :

Lars-Göran Larsson, Senior Advisor in Bearing, resides in Sweden and consults internationally. He has spent most of his career in executive positions in the private corporate sector and in the cross-roads of public-private partnerships.

The last ten years he has specialised in assignments that involves design and implementation of holistically coherent national, regional and local innovation based growth systems. At present, implementation of Europe´s innovation strategy Horizion 2020 is high on his agenda.

His work includes assignments for national and regional governments and Innovation Hubs in Europe, Middle East and Africa with establishment of innovation systems for incubators & accelerators and science parks & clusters integrated with extensive SME development programs and funding. The methodology applied is anchored in the Quad Helix model, which constitutes an extension and refinement of the traditional Triple Helix model. It coordinates context management in collaboration between the public and private sectors, academia and civil society.

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